The recent directive by the Philippine National Police to remove the names and photos of officials from government projects is timely and commendable.
For years, public infrastructure—roads, schools, and health facilities—has often been co-opted as a stage for political self-promotion.
This practice, popularly known as “epal,” distracts from the true purpose of public service: serving the people.
PNP Chief Gen. Jose Melencio Nartatez Jr. made it clear: government projects are not the property of any politician—they belong to the Filipino people.
This directive, aligned with the Department of the Interior and Local Government’s Memorandum Circular 2026-006, reinforces the principle that public office is a public trust, as enshrined in the 1987 Constitution.
It is a strong reminder that public resources must serve public needs, not personal ambitions.
Importantly, this law distinguishes between public and private funds. Officials who fund projects from their own pockets may acknowledge their contributions—but when taxpayers’ money is involved, self-promotion has no place.
The move to provide standardized, official materials for social media accounts ensures consistent messaging and highlights the institutional nature of government service rather than individual branding.
This swift action should be applauded. It demonstrates that ethics and accountability are more than just ideals—they are enforceable standards.
In curbing the culture of “epal,” the authorities have reinforced a crucial truth: government projects are for the people, not for political selfies.
